Blog
Writing about text, typography, and developer ergonomics.
The Future of Text Transformation: AI, Automation, and Beyond
Our opinion on where rule-based text tools fit next to AI assistants: tools for exact, private, repeatable work; AI for tone, summaries and translation.
How to Use ConvertCaseHQ: A 5-Minute Walkthrough
A tour of ConvertCaseHQ as it works today: the five tabs of conversions, undo and redo, .txt files, share links, shortcuts, the Tools page and 13 languages.
Typography Basics: Choosing the Right Case for Your Brand
How brands use uppercase, lowercase and mixed case in wordmarks, how your name will appear in other people's text, and how to set caps and small caps well.
Text Case in Domain Names and Emails: Does It Matter?
Domain names ignore case. The part of an email address before the @ is technically case-sensitive, yet rarely treated that way. How to store and compare both.
Writing Consistent Documentation: Style, Case, and Structure
How to keep documentation consistent: a one-page style sheet for heading case, terms and code formatting, plus markdownlint and Vale rules that enforce it.
The Oxford Comma and Other Style Choices That Matter
What the Oxford comma is, which style guides use it (AP mostly doesn't; Chicago, APA and MLA do), the court case it decided, and other small choices to settle.
How to Detect and Fix Random Capitalization in Bulk Text
Spot Caps Lock accidents, shouting and mIxEd case with a few regex patterns, reset the text with one conversion, then restore the names no tool can guess.
Why Proper Nouns Stay Capitalized in Every Style
Every style guide keeps names capitalized, even in sentence case. The hard part is the edge cases: iPhone and eBay, job titles, regions, rivers and trademarks.
UX Writing Rules: Microcopy, Case, and Voice
Practical rules for buttons, labels, error messages and empty states, plus what Material, Microsoft, GOV.UK and Apple say about sentence case in UI.
SQL Naming Conventions: snake_case Through the Years
There's no single SQL naming standard, but lowercase snake_case survives every database's case rules. How folding and quoting differ, and the debates that remain.